Alajuela Coffee

Alajuela Coffee is a premium coffee brand hailing from the lands of Alajuela, Costa Rica, a region renowned for producing some of the finest coffee in the world. With a focus on sustainability and ethical farming practices, Alajuela Coffee works closely with local farmers to ensure that each batch is harvested with care and roasted to perfection. The result is a smooth, aromatic coffee that reflects the vibrant landscape and passion for coffee that defines Costa Rican culture.

The goal of the Alajuela Coffee Shop & Bakery logo is to reflect a sense of sophistication, tradition, and a connection to nature. The design features clean, minimal line art that highlights key elements like a sun, mountains, and coffee plant leaves, symbolizing freshness and the origin of coffee. The dark green color palette evokes a natural, earthy, and calming atmosphere, while the serif typography adds a classic and timeless touch, emphasizing quality and authenticity.

Branding + Packaging